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SECURITY CULTURE
HOW IT USED FOR ANIMAL LIBERATION Security culture is a set of customs shared by activists to protect ourselves from interference by governments and the industries we campaign against. Sensitive information is only shared on a need-to-know basis.Only share sensitive information when it NEEDS to be known, and only share it with those who NEED
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Summer Beatdown Against Fur July 21 – 23, 2023
Summer is here and this is typically a season represented by fashion designers removing fur from their ready-to-wear collections in preparation for summer sales. However, this summer has already had multiple designers doubling down on their commitment to killing wildlife for their fur. On May 11th, Marc Jacobs used real fox fur in their collaboration
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3 reasons to not protest LVMH for exotic skins
As an animal rights organization, CAFT USA has forced 9 fashion conglomerates to enact fur-free policies. While some may attribute our success to being the loudest voice in the room, the truth lies in our focused approach and reasonable demands. Aggressive tactics and overnight vegan expectations may garner attention online, but they do little to
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LVMH CEO LOSES 11 BILLION DOLLARS IN A SINGLE DAY
LVMH loses 11.2 billion dollars and both CAFT USA and the animals are celebrating their losses. LVMH shares fell 5% in Paris (largest drop in over a year), causing an 11.2 billion dollar loss for its founder, Bernard Arnault, in just one day. Concerns over a slowdown in the US economy has affected the demand
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ENDLESS SUMMER AGAINST FUR
June 9 – 11, 2023 Fashion designers are removing fur from their ready-to-wear collections in preparation for the summer sales. While fur may be a seasonal affair for fashionistas and corporate executives, it represents a year-round cycle of suffering for animals confined to fur farms. In the months of April and May, minks on fur
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SECURITY CULTURE V.I
5 REASONS TO NEVER TALK TO POLICE In two decades of activism, none of us at CAFT know of a single time when talking to police has helped activists or the animals we defend. But we know from personal experience how seemingly benign police interactions can end in cuffs, civil court, and even terrorism convictions.
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LVMH WEEK OF ACTION GLOBAL REPORT
11 DAYS. 22 CITIES. 137 ACTIONS. 1 DEMAND: DROP FUR. On April 20, Moët Hennessy Louis Vuitton (LVMH) held its Annual General Meeting in Paris, France, the most important corporate event of the year for LVMH. CAFT could not miss the opportunity to crash Bernard’s party. Instead of shaming LVMH for a single day in
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ACTION IS EVERYTHING VII
5 REASONS CAFT CAMPAIGNS ARE DECENTRALIZED Decentralized campaigning is the organizing framework that enables small, scattered groups of activists to defeat the biggest corporations on the planet. It forces those corporations to fight us on our terms, and It is only by unifying our efforts and focusing on a common target that we can make
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ABOLISH FUR – GLOBAL ACTION AGAINST LVMH
APRIL 20TH – 30TH Today at the Annual General Meeting (AGM), LVMH will come together with their investors to count their blood money and divvy their spoils. So while they are in Paris toasting to their profits, we will be across the planet, making them pay the costs of killing wildlife for fur. You can
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CAFT goes to France! – Outside LVMH’s Annual General Meeting
Pour diffusion: Jeudi 20 avril Coordonnées: Collectif SIPE [email protected] DES MANIFESTANTS ANTI-FOURRURE DU MONDE ENTIER SE RASSEMBLENT À L’AGA DE LVMH (Place du Louvre, Paris) – Le 20 avril, des organisations anti-fourrures du monde entier convergent pour organiser des manifestations contre LVMH, demandant au groupe de s’engager à mettre en place un règlement intérieur interdisant
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SUPPORT THE SEATTLE FUR-BAN
There is a new fur free initiative being put forward by Fur Free Seattle! Help put an end to the sale of fur in Seattle by signing the online petition here. If we are going to abolish fur we need to use every tactic we have – education , agitation & legislation. The fur industry
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NONVIOLENT ACTIVIST ARRESTED FOR DEFENSE OF WILDLIFE
NONVIOLENT ACTIVIST ARRESTED FOR DEFENSE OF WILDLIFE For Immediate Release: 03/18/2022 Contact Tyler Smith (607)-323-1312 THIRD ANIMAL RIGHTS ACTIVIST ARRESTED IN BEVERLY HILLS (Beverly Hills, CA) – On Saint Patrick’s Day Friday, Los Angeles Coalition to Abolish the Fur Trade USA (CAFT USA) made their way to Marina Rinaldi to protest the fact the brand
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ACTION IS EVERYTHING VI
5 WAYS TO FORCE MAX MARA TO GO FUR-FREE Without action, our words are nothing more than idle threats. If we want to see changes in Max Mara’s policy, our demands need to be more than lip service. Organize a protest, call in, email blockade – anything to get their attention. Our campaigns are decentralized
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BERNARD ARNAULT: THE RICHEST ANIMAL ABUSER ON THE PLANET
In December 2022, Bernard Arnault, CEO of LVMH, became the richest person on the planet. Through cruel and ruthless business practices, especially towards animals, he has accrued a fortune of over 200 billion dollars. As the owner of 75 world renowned luxury brands, Bernard Arnault has all the resources in the world, and an immense
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MAX MARA VIOLATES CALIFORNIA’S FUR BAN!
For Immediate Release: February 11th, 2023 Contact: Tyler Bauer (424) 262-3960 [email protected] MAX MARA VIOLATES CALIFORNIA’S FUR BAN! Livermore, CA – Today is the second day of an international weekend of action against Max Mara. While activists from Coalition to Abolish the Fur Trade (CAFT) were scouting a potential protest against Max Mara’s Livermore store,
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ACTIVISTS ARRESTED FOR POSSESSION OF A INCENDIARY DEVICE AND ASSAULTING A POLICE OFFICER WHILE PROTESTING MAX MARA
On Thursday, just 8 days after Coalition to Abolish the Fur Trade announced their new campaign, two Los Angeles activists were arrested while protesting outside Max Mara. This 4-person demonstration is yet another example of how strong any action has the potential to be, regardless of size. After the first arrest, the remaining activists continued
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LIBERATION IS LOVE WEEKEND OF ACTION
February 10th – 14th For lovers around the world the second week of February is a time to show your devotion to a special person in your life. For animal rights activists it is a time to show our devotion to putting an end to the fur industry. Instead of chocolates and flowers we will
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CAFT SUPPORTS DEFEND THE ATLANTA FOREST CAMPAIGN
On Wednesday January 18th Manuel Esteban Paez Teran, better known as Tort, was killed while defending the Weelaunee Forest by an Atlanta police officer. Right now the city of Atlanta is planning on building a 85-acre police training center in the Weelaunee Forest. If completed, this facility will not only be the training grounds for
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NEW CAMPAIGN – MAX MARA GROUP
Welcome Max Mara Group to the campaign to abolish the fur trade! Max Mara Group is an Italian fashion conglomerate that is still holding onto the archaic fur industry. They currently sell the dead bodies of minks and foxes. Both of these animals are raised on fur farms, where they sit in tiny cages being
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PARIS CONVERGENCE
11 DAYS OF ACTION Introduction to the AGM and Paris Action April 20th, 2023 is the most important date on the calendar for LVMH. On this day, Bernard Arnault and his corporate cronies will present their yearly financial report to shareholders. As a publicly traded company beholden to stock buyers, great efforts will be made



















